A common solution is to create a landing page for the app that includes the iOS and Android app store logos, letting the consumer select the right link for the right store. One challenge is creating an efficient QR code and QR code app link that automatically goes to the right app store. Promoting an app for iOS or Android is challenging, and removing extra steps in the consumer journey is important to maximize app installations. One QR Code to Both App Stores: iOS and Google Play
